Yet another AI-driven content optimization platform – or a real pacemaker? The choice of Orbit Media Studios, this tool also wins top performer and top estimated ROI awards on G2 for the year 2024.
MarketMuse offers content strategy solutions for content writers, SEO consultants, and marketing departments. It solves content operations challenges effectively because it taps into data and artificial intelligence to empower faster and more accurate execution.
MarketMuse pricing offers different plans with different focuses starting from individual use to an organization level. Let’s find out which users will make the most out of MarketMuse.
Here are the specifics of these plans – read on to learn more about what’s right for you.
MarketMuse Optimize Pricing Plan
The tool’s gold standard, Optimize Plan, is aimed at every content creator who is publishing pieces on a constant basis, and who would benefit from basic tools to enhance the quality and performance of the content they publish.
What Does the MarketMuse Optimize Pricing Plan Include?
The Optimize plan goes for $99 monthly or $999 annually to give flexibility depending on your budget and commitment. It can handle one user, which is perfect for solo content creators, or those who work in a small business. Here’s what’s inside of this MarketMuse pricing plan:
- 1 Site Inventory that keeps track of your content performance;
- Track up to 100 topics within your account;
- 5 Content Briefs per month which are outlines for the pieces composed by an AI that include suggestions of the subtopics, keywords, and ways of organizing the information;
- 1 Content Strategy Document per month: get a comprehensive guide on your content creation by looking at the longer timeframe;
- 100 Queries per month: search a topic, check on competition, and do keyword research;
- An export feature to quickly turn your writing, strategic plans, and content analysis into a spreadsheet for further analysis (available for all paid plans).
In addition to that, the Optimize plan enables users to access Topic Navigator. This tool allows you to look for topics inside related fields to extend the amount of content that you will cover and develop your resource as an expert in the area.
Verdict
The Optimize plan is ideal for those who need to produce content on a constant basis while applying some help from an AI and do not need to track certain article’s operation as closely as, for example, blog owners.
MarketMuse Research Pricing Plan
The Research plan costs $249/month if you’re looking for a MarketMuse monthly pricing, or $2499/year if you’re set up to a MarketMuse yearly pricing. This plan is for up to 3 users, and it is suitable for organizations that work in groups involved in writing content and planning.
What Does the MarketMuse Research Pricing Plan Include?
- Site Inventory. Monitor all the contents of a single website.
- Full access to MarketMuse Tools. Use Keywords, SERP X-ray & Heatmap, Site Heatmap & Connect.
- 500 Tracked Topics. Get the bigger picture of how your content’s topic authority develops.
- 10 AI-guided Content Briefs. Get a clear roadmap containing subtopics, keywords, and content framework.
- 3 Monthly Content Strategy Documents. These are far more strategic in nature and serve to give you general directives to follow when dealing with your content marketing initiatives.
- Unlimited Monthly Queries. Dive into as much data as they require for producing quality content.
- Topic Navigator and Keywords. Analyze keywords for SEO and make content more relevant.
- SERP X-ray & SERP Heatmap. Understand more about your current search engine positions and your competitors’.
Verdict
The Research plan offers more value to mid-size content teams that require a steady flow of useful and valuable content and whose strategy could benefit from market knowledge. This plan is a guarantee that the team is productive with all the members having the same access to extensive data.
MarketMuse Strategy Pricing Plan
The Strategy Plan costs $499 for one month ($5,499 for one year) and supports up to five users, being ideal for businesses with many employees or those in creative fields like advertising agencies.
What Does the MarketMuse Strategy Pricing Plan Include?
- Site Inventory. Just as in other plans, the Strategy plan also allows the options for tracking and handling content on one site.
- Full Access to MarketMuse Tools. Use Topic Navigator, Keywords, SERP X-ray & Heatmap, Site Heatmap & Connect.
- 10,000 Tracked Topics. Better anticipate emergent topics, and noteworthy gaps in content, and orchestrate a deliberate method for the creation of new content.
- 20 Monthly AI Content Briefs. Make use of suggested topics, subtopics, possible structure, keywords, and important tips on how to create high-quality content.
- Access to All Nine Brief Types. The Strategy plan grants access to layouts of all nine types of content briefs in contrast with the lower-tier plans.
- 5 Monthly Content Strategy Documents. Long-term content planning defines the overall direction for multiple teams working on content.
- Unlimited Monthly Queries. There are no limits for large teams; they can perform constant explorations of topics, competitors, and keywords to make sure they have all the information to help them transform their website for higher conversions.
- Topic Navigator, Keywords, and SERP X-ray & SERP Heatmap. Access all the tools available in previous plans.
- Site Heatmap & Connect. See what sections need improvement and define content prospects.
Verdict
MarketMuse pricing plan called Strategy is the ultimate solution for the large teams, agencies, or enterprises, which have extensive content requirements. There is no doubt that it is perfectly tailored for those dealing with extensive volumes of content and targeting high results within a broad scale of topics.
Free Trial Subscription
MarketMuse pricing structure has a freemium plan with no need to enter a credit card number. This option comprises 10 queries per month for one user along with some extent of restricted tools offered for up to 10 content pieces simultaneously. Their capabilities are suitable for people who generate little content but want to try MarketMuse for free.
To start using free MarketMuse tools, you’ll need to register a new account using your work email. Create a new project and add a keyword you want to focus your content on with an actual URL to the existing article if it already exists. Adding a content piece that way, you’ll be able to access Planning, Related Topics, and Saved Writing basic views.
Note that to explore the details these tools provide for more than 10 articles, you’ll need to upgrade your MarketMuse pricing plan or replace previous articles within this project with new ones.
Which MarketMuse Pricing Plan is Best?
Your best MarketMuse pricing choice depends on the number of people who will use the tool and the amount or type of content the company needs to produce.
For those who have limited content volume, sticking to a free plan to start using the platform may be enough. Users who post content very often and can require optimization assistance should go for the Optimize plan. For mid-sized teams that want to scale their content creation, the Research plan will suit them perfectly, while big organizations and agencies handling complex content strategies will best be served by the Strategy plan.
Conclusion
MarketMuse subscription plans offer different packages depending on each possible user, from individuals to large agencies or enterprises. Whether you are searching for an efficient tool to save your money while improving the quality of the content, or you work in a big content factory trying to find a tool that would consolidate all your needs into a single content production process, there’s a perfect MarketMuse pricing plan for you. Use this MarketMuse pricing review to choose the one that helps you make improved content decisions best.